Eliminating Disinformation With Facts Through BA in Media Studies

 The news world has gone digital, and every time we pick up our smartphones, there is a sea of information and news flooding our social feeds and notifications. Sometimes, the information turns out to be true, while sometimes it’s just random clickbait. A report published by the World Economic Forum highlights India being the top producer and consumer of false information.

In India, where media is the fou rth pillar of democracy, the need for accountability in journalism rises, especially when mainstream media is busy chasing TRP, not facts. This is where studying media courses becomes essential, as it passes on relevant skills and makes individuals ready for several roles in the media industry. 

Let’s explore more about the BA in Media Studies degree and see how it builds a solid foundation for a thriving career in the journalism field.

BA in Media Studies: Know Key Details About Course

A BA in Media Studies is a 3-year undergraduate programme that provides students with a complete understanding of the media landscape, covering both theoretical and practical aspects of communication, analysis, and media production. If you have just finished your 12th, opting for a BA in Media Studies becomes a strong choice for a career if you have a passion for communication and storytelling and aim to bring societal change.

Eligibility Criteria: 

The eligibility criteria for taking admission in a BA in Media Studies vary across universities, but a minimum of 60% in the 10th and 12th standards is a compulsion. Other criteria include several certifications and diplomas which vary from university to university. Visit official websites for more information.

BA in Media Studies Subjects: Complete Overview

The BA in Media Studies curriculum is designed thoughtfully to take students from understanding the basics of media studies to applying them in the real world. The programme consists of subjects that blend theory, practical skills, and interdisciplinary exposure. Here’s the complete overview of media studies subjects:

  • Digital Literacy

  • Effective Writing and Presentation skills 

  • Data Analytics for Social Sciences 

  • Introduction to Media Studies

  • Audio-Visual Production

  • Advertisements and Public Relations 

  • Understanding Film theory

  • Media, Culture & Society

  • Dynamics of Community Radio in India 

Why Pursue BA in Media Studies?

The primary role of media is to educate, aware, entertain, and influence the public while also bridging the gap between people and authorities. However, the current scenario is far away from the reality where information is either biased or false. Therefore, the need for individuals who abide by the media ethics and aim to reduce the noise with facts is prominently high. 

The BA Media Studies programme cultivates practical skills and ethical values that are primary requirements for a media professional while delivering the facts through writing or in front of the camera. Many people associate media studies degrees with individuals working in traditional media. Next up, let’s have a look at the wide career opportunities that the course offers. 

BA in Media Studies: Career Opportunities

The BA in Media Studies degree opens up a gateway of opportunities across diverse sectors. Here are the career paths that one can opt:

  1. Traditional Journalism - : News reporter, Editor, Correspondent, Anchor

  1. Film and Television Production - Scriptwriter, Director, Cinematographer, Editor, Producer

  1. Advertising and Public Relations - Copywriter, Media planner, Brand strategist, PR executive

  1. Digital and Social Media - Social media manager, content creator, influencer marketing specialist, digital strategist

  1. Content Creation and Writing - Corporate communication specialist, internal communication manager, media consultant

  1. Content Creation and Writing - Blogger, vlogger, scriptwriter, SEO content writer, podcast producer

Students can also pursue a master’s degree in media studies and excel their career in academia and research.

Conclusion: A Degree to Strengthen the Fourth Pillar of Democracy

A BA in Media Studies is the way forward if you wish to bring out the truth to society through various mediums like news, blogs, content creation, films, and radio. The programme promises to build critical thinking and communication and gives a broad perspective of what’s happening around us.

So take the step on the path that is destined to shape society by eliminating distorted facts and information and enrol for one of the media studies courses for a thriving career.

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